Google Adds Promoted Videos for AdSense Publishers
Google has decided to start including promoted YouTube videos in AdSense. This means that these videos are now an available ad unit that can be displayed on AdSense publisher sites.
YouTube promoted videos include a thumbnail image with three lines of text, and when clicked, they take the user to a video or a channel on YouTube, so it’s not like there will be full-sized YouTube videos in AdSense ad spots on publisher sites.
“Extending Promoted Videos to AdSense sites will enable these content producers to broaden their reach, while providing you with another way to earn from your ad space,” says Arlene Lee of Google’s Inside AdSense team. “At this time, these ads are only available in English to US publishers, but we’re looking forward to expanding to additional regions and languages in the future.”
The promoted videos are contextually targeted to AdSense publisher pages, and publishers will earn from them on a cost-per-click basis. They are available in the following formats:
- 300×250 Medium Rectangle
- 336×280 Large Rectangle
- 728×90 Leaderboard
- 250×250 Square
- 200×200 Small Square
“Just like other ads, Promoted Videos compete in our standard ad auction, so they’ll help drive up competition among advertisers bidding to appear on your pages,” says Lee. “When a Promoted Video wins the ad auction, it’ll be shown alone in one of the eligible ad formats.”
Videos of course have to meet YouTube’s advertising guidelines and terms of use, as well as community guidelines. Publishers can prevent promoted videos from appearing on their sites by adding “youtube.com” to their competitive ad filter list. This will block all YouTube content.
It should be noted that the addition of promoted YouTube videos to AdSense has nothing to do with Google’s video ads offering.
YouTube promoted videos could be a good way to increase AdSense clicks, because the very nature of them draws the user’s attention to watch a video, and at the world’s most popular online video site. Plus the videos should be relevant to the content of the page. This could be a big money maker for AdSense publishers. It should be big for people promoting their videos as well.
Posted in Advertising, Internet Marketing, Marketing, Pay-Per-Click Advertising, Search Engine Optimization (SEO), Traffic Building by admin: October 4, 2009
» Make Money Online – How To Find The Right Information?.
When it comes to making money online you find a giant amount of information, all this information can be a daunting task if you don’t know where to start.
You can find tons of opinion and views on one single product and can even get brainwashed by the sheer volume of assumption made from different factors. It is very important to know what is right and what is wrong and be able to differentiate between the information that is required to you.
The most amazing factor of online business is that you can give your expert advice on anything even if you don’t have any idea about it. You can research, analyze and come up with your own viewpoint.
Similarly there are many people online who are trying to scam people by giving false advice and false information. It is very important to keep these people on bay while you search for genuine information.
Moreover sometimes you can even get stuck in the information highway that will be thrust upon you by the whole process of searching information. There are few points you should always consider to find out who is expert and who is simply faking to be one:
1. Identify and follow the leaders
2. Check the background and history of the expert
3. Search multiples sources
4. Follow a community
Following above four points you can make sure that you get only the most genuine and reliable information to move your business forward. You should always go with masses and see what they are offering.
Never believe in claims and easy ways, you need the PROOF that these things work. There are tons of people online trying to rake in instant cash by scamming newbies.
It is very important that you research and plan your information retrieval process or else you will simply be stuck in the information highway and get caught by information overload which can be more dangerous that other disturbing factor.
Now you know how to know who you can trust. So, start doing following people that can really help you RIGHT NOW!
Please, leave your comments and if you like this post submit it to your favorites social bookmarking sites.
Posted in Advertising, Email1314 Marketing, Internet Marketing, Marketing, Pay-Per-Click Advertising by admin: October 4, 2009
